On the Big Screen

In a dynamic exploration of virtual and in-person film festivals, this case study reveals the brand's deep-seated commitment to the arts. Through a collaborative partnership with Animator/Director Tim Rice, a captivating 10-second clip emerged, effectively bridging the digital and physical realms. The project not only encapsulated the brand's authenticity but also highlighted the transformative potential of creative collaborations, leaving a lasting impact on the world of film festivals and reinforcing the brand's profound connection with the arts.