SJZ + Topo Chico

A cultivated partnership with San Jose Jazz Summer Fest led to the creation of this captivating 2D animation for Topo Chico. The vision was to illustrate the story of the strong roots of the Topo Chico in Monterrey, Mexico, and display the maturation into an international authentic sensation through community connection through food, fashion, music, and art. By blending a grounded natural pallet symbolizing the heritage and bold hues that represent the life force of the brand we desired to channel an aspirational fantastic yet realistic landscape of our urban realities.